The Internet visitor today is much more sophisticated than the one of 8 years ago. At that time you could have system respond to your clients and they would believe that a person was on the other end writing back to them right away. Today everyone is aware that software is writing back when the message comes back right away. Now people still want a response so how do you do that and not make look like a machine sent it? Well let's go over some tips.
- Don't have the first message go out immediately - Many software allow you to delay when the message gets sent. Delay the first response for a few hours if possible or if you want to send an immediate message make it short and make it look personal.
- Personalize every message - Today's software such as getresponse allows you to insert many personalized fields. Use these fields appropriately.
- Don't send out the same content as everyone else - it is easy to grab a list of 10 e-mails that "every" buyer wants but these are what everyone has. Take time to create e-mails that work in your area and show your expertise. Make sure to provide a link back to your website or blog as well.
For more information on how to use an auto responder to your advantage take a look at http://www.onlinerealestatesuccess.com/getresponse and they have put together some information that will is useful on the subject.
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